Business Design: Making Human-Centered Innovation Succeed
Business design is a holistic approach to developing businesses that lie at the intersection between desirability, feasibility, and viability. It is about stoning businesses like diamonds to reach the right cut.
Cluster Analysis: scale your customer segmentation
CA is a complex method of classifying and grouping information. Through its process, it’s possible to increase research insights and foster accurate customer segmentation.
Product Design: why Design Thinking is the best product discovery methodology
Discovery processes aren’t just about products. It is a broader framework that involves investigation, hypothesis validation, and refinement.